You will feel like shit

Dolapo

Dolapo

I don’t know how hard of a guy you are…
 
Or how hard of a lady you are either.
 
But if you love someone so well…
 
Not this nonsense that Nigerians call love o (money love)
 
Then there’s no how you won’t be jealous when it comes to their issue.
 
Yes, I know you will deny it.
 
I can’t be jealous.
 
I will just let my partner do what they like.
 
And many other trash like that.
 
But the real question is:
 
Have you ever loved someone to the point you don’t ever want to lose them?
 
Like you are so so scared that if you lose this person, you won’t ever find someone like them again?
 
Yeah?
 
Exactly. 
 
That’s the real love I am talking about.
 
And if you are in this kinda love relationship (even best friends sometimes)
 
There’s no how you will want to share your partner with anybody.
 
There’s no how you will open your eyes and want another person to come to take away your partner.
 
Heck, there’s no how you won’t fight for who you love (not a physical fight please)
 
That’s just true love.
 
It’s not mumu or anything. 
 
Now imagine you see a product that doesn’t deliver on its promises.
 
You know that this product doesn’t work. 
 
But you went ahead to tell your partner to buy the product and use it.
 
Does it make sense?
 
It doesn’t yeah.
 
But in the world today, that’s what I see people do to their customers. 
 
You see…
 
The legendary David Ogilvy (the father of advertising) said…
 
“The customer is not a moron, she’s your wife.”
 
And to me, the above treatment and jealousy are what I expected a husband to melt out to his wife.
 
So why would you just sit down, and start recommending shitty things to people you call your customers?
 
It’s just plain rubbish.
 
And it doesn’t make sense.
 
That’s why as a copywriter, whenever someone contacts me to write copy for him.
 
The first thing I do is to check the product.
 
Ask for testimonials from people that have used the product.
 
Make sure the product is legit.
 
Do your research on the product.
 
Or else.
 
You will sell shit and you will regret it.
 
You will feel like shit too.
 
So my advice.
 
In anything you do, always sell what you can sell to your partner (the one you love and not this rubbish called love)
 
Okay?
 
And in respect to the true love that I have for you.
 
Here’s something to show the love to you quite well.
 
Email marketing FAQ Page.
 
Read and accept my token of love by enrolling for the class.
 
Kapish?
 
Dolapo Hamzat.
 
 
P.S:
 
I am sorry this is short and not so straightforward.
 
I have to read for my exam by 12 noon and here I am trying to find a big idea for this email
 
So I have to just write it anyhow.
 
Catch ya tomorrow.
 

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